Theme 5 : Semiotics and Culture
Tying the knot is a knotty affair – cultural research on a sensitive topic

  • Setting up a multi-method study to reach different communities and religious backgrounds
  • Combining findings from cultural immersions, longitudinal interviews, triads and in-depth interviews
  • Mapping out differences in the use of online / offline resources between different cultures and religions
  • Understanding how cultural codes impact the consumption patterns of different groups

Location: Main Room Date: 17th October 2019 Time: 10:30 am - 11:00 am Anubha Gupta, Hansa